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Live from London: Nas Performs at Lovebox 2014
Nas headlines London’s 2014 Lovebox Music Festival, performing Illmatic in it’s entirety at East London’s Victoria Park.

Saturday Night, Nas’ European tour stopped in London for a headlining performance at the 2014 Lovebox Music Festival. Taking place on the grounds of London’s Victoria Park, the festival offered fans the rare opportunity to see the hip hop legend deliver a track-by-track rendition of his classic debut album, Illmatic. Dressed in dark denim and a “Queensbridge North Houses” t-shirt, the emcee, who is celebrating the twentieth anniversary of the landmark album, took to the venue’s main stage early Saturday evening. Backed by DJ Green Lantern, Nas rocked the crowd with an unforgettable performance of the classic album with tracks like “N.Y. state of Mind,” “Represent,” and “One Love,” where the masses of the audience could be seen pointing one finger in the air while rocking out to the track. Nas continued his performance of the full album before treating the audience to other hits from his catalogue including “One Mic,” “Hate Me Now,” and more..

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Live from London: Nas Performs at Lovebox 2014

Nas headlines London’s 2014 Lovebox Music Festival, performing Illmatic in it’s entirety at East London’s Victoria Park.

Saturday Night, Nas’ European tour stopped in London for a headlining performance at the 2014 Lovebox Music Festival. Taking place on the grounds of London’s Victoria Park, the festival offered fans the rare opportunity to see the hip hop legend deliver a track-by-track rendition of his classic debut album, Illmatic. Dressed in dark denim and a “Queensbridge North Houses” t-shirt, the emcee, who is celebrating the twentieth anniversary of the landmark album, took to the venue’s main stage early Saturday evening. Backed by DJ Green Lantern, Nas rocked the crowd with an unforgettable performance of the classic album with tracks like “N.Y. state of Mind,” “Represent,” and “One Love,” where the masses of the audience could be seen pointing one finger in the air while rocking out to the track. Nas continued his performance of the full album before treating the audience to other hits from his catalogue including “One Mic,” “Hate Me Now,” and more..

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You don’t want to miss today’s #ToXicDayParty hosted by Trey Songz with music by @djbad!! #BADisGOOD

You don’t want to miss today’s #ToXicDayParty hosted by Trey Songz with music by @djbad!! #BADisGOOD

#BADisGOOD In Dallas Tonight! @djbad is Back in Town Spinning#FRDYS at @the_travis_disco!  (at Dallas Texas)

#BADisGOOD In Dallas Tonight! @djbad is Back in Town Spinning#FRDYS at @the_travis_disco! (at Dallas Texas)

Happy Birthday to #Emagen’s very own, the man that needs #noreason, @sir_sj! #EmagenThePossibilities #EmagenEntGroup (at Emagen Entertainment Group)

Happy Birthday to #Emagen’s very own, the man that needs #noreason, @sir_sj! #EmagenThePossibilities #EmagenEntGroup (at Emagen Entertainment Group)

Our very own #PrinceAli featured on the @Americanapparella page! 
“NEW in stores this week- the all white 3/4 Sleeve Baseball Raglan! Amir pairs it with the Kool Short and Tennis Shoe. #AmericanApparel #AAEmployees”

Our very own #PrinceAli featured on the @Americanapparella page!
“NEW in stores this week- the all white 3/4 Sleeve Baseball Raglan! Amir pairs it with the Kool Short and Tennis Shoe. #AmericanApparel #AAEmployees”

On this day in 2012, @nasnyc released his eleventh album, Life Is Good. 
#Nas #LifeIsGood #hiphop #classic

On this day in 2012, @nasnyc released his eleventh album, Life Is Good.
#Nas #LifeIsGood #hiphop #classic

Supper Club Tuesday is back tonight celebrating #Chicago #Bulls player Taj Gibson’s Bday. Music by @djbad! #BADisGOOD

Supper Club Tuesday is back tonight celebrating #Chicago #Bulls player Taj Gibson’s Bday. Music by @djbad! #BADisGOOD

Illmatic XX Premiere: Watch the Official Video for Nas’ “Represent”

Watch the world premier of Nas’ new music video, “Represent,” from Illmatic XX, and check out behind the scenes photos exclusively from Mass Appeal.

Twenty years since the track was first released, the world premier of Nas’ video for the 1994 classic “Represent” is finally here. The video, twenty years in the making, was directed by Brian Katz, a young filmmaker from Los Angeles who was personally selected by Nas himself as the winner of Nas and Mass Appeal’s “Represent Illmatic Music Video Contest” held earlier this year. Shot in Los Angeles, the video is a collaboration between Katz and Mass Appeal’s own Jason Goldwatch who assisted Katz in bringing his vision to life. Inspired by the soundtrack of the 1924 silent film, The Thief of Bagdad, which was originally sampled by DJ Premier for the classic track, the music video seeks to draw parallels between the film’s protagonist and Nas. “Represent” appears on Illmatic XX, the 20th anniversary re-release that also features new remixes, unheard freestyles, and rare demos from one of hip hop’s greatest emcees. Illmatic XX was released in April and is available now through iTunes.

Check out the new video and behind the scene photos presented exclusively by Mass Appeal.   

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#RepresentIllmatic: Watch Behinds the Scenes Footage of Nas’ “Represent” Music Video

Complex premieres exclusive behind the scenes footage of Nas’ “Represent” music video from IllmaticXX, which premieres tomorrow.

In celebration of IllmaticXX, Nas along with Mass Appeal held “The Represent Illmatic Video Contest” to give one up-and-coming filmmaker the opportunity to collaborate with Nas and Mass Appeal’s Jason Golwatch to create the first ever music video for the classic track. The winner, Brian Katz, was personally selected by Nas and Goldwatch and invited to work at the YouTube Creator’s Space in Los Angeles, CA. Katz, a native to Los Angeles and long time Nas fan, discusses the inspiration and influences behind the video’s direction and the significance of being apart of such an iconic album. the video will makes it’s world premier tomorrow via Mass Appeal. Check out Complex’s exclusive behind the scenes footage of the making of the video.  

Get IllmaticXX on iTunes here

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Don’t miss Scandal Saturdays tonight at  Couture with music by @djbad! #BADisGOOD

Don’t miss Scandal Saturdays tonight at Couture with music by @djbad! #BADisGOOD